Wednesday, May 5, 2010

Osterman Research Publishes White Paper On The Growing Need To Manage Outbound Content

Osterman Research has just published The Case for Outbound Content Management, a white paper that discusses the growing need to manage content the leaves an organization through email messages and attachments, social networking tools, instant messaging systems, collaboration systems and other venues. The white paper was co-sponsored by CertiVox, GWAVA, Messaging Architects, Sendmail, Symantec MessageLabs, Titus Labs, YouSendIt and ZixCorp.

Black Diamond, WA (PRWEB) May 6, 2010 -- Osterman Research has just published The Case for Outbound Content Management, a white paper that discusses the growing need to manage content the leaves an organization through email messages and attachments, social networking tools, instant messaging systems, collaboration systems and other venues. The white paper was co-sponsored by CertiVox, GWAVA, Messaging Architects, Sendmail, Symantec MessageLabs, Titus Labs, YouSendIt and ZixCorp.

Email, instant messaging, text messaging, social networking and other tools are a double-edged sword: they are extremely valuable as a means of boosting employee productivity, generating revenue and creating brand awareness; but they also pose enormous risks if their use is not monitored and managed properly. Organizations that do not sufficiently monitor and manage their communications face enormous problems, including loss of intellectual property, leakage of sensitive financial information, embarrassment in front of important clients, or loss of ownership for trade secrets, among other consequences.

“A failure to monitor what leaves an organization can lead to disastrous consequences”, said Michael Osterman, founder of Osterman Research.
Unfortunately, most organizations today have not implemented data loss prevention (DLP) capabilities, and so run the risk of financial, reputation and revenue loss from poor communication practices. However, every organization – regardless of its size or the industry in which it operates – must not allow communication and other tools to be employed without appropriate oversight. “A failure to monitor what leaves an organization can lead to disastrous consequences”, said Michael Osterman, founder of Osterman Research. “Corporate policies should be established to help employees understand how and when communication tools should be used, but training and automated systems are necessary to ensure compliance with these policies.”

At its core, managing content is about managing risk – the risk that an organization could lose trade secrets, quash an acquisition, have its senior management embarrassed or face heavy fines – if it does not properly manage the content that leaves its organization. As a result, managing outbound content needs to be viewed as a primary capability in any organization’s security arsenal.

The Case for Outbound Content Management is available for immediate download at http://www.ostermanresearch.com/whitepapers/download108.htm.

For more information, please contact Michael Osterman at the venues noted above.

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