Thursday, July 30, 2009

Taking aim at Obesity, Smoking and Diabetes: New Webinar Delves into Details of Employer use of Incentives to Keep Employees Healthy

Experts include Michael J. Thompson, PricewaterhouseCoopers principal, and Katherine H. Capps, president of Health2 Resources

Washington (PRWEB) July 30, 2009 – A Centers for Disease Control and Prevention study released Monday found that the costs to treat obesity-related diseases are twice those to treat cancer. The finding underscored what employers have known for years: Positive lifestyle changes can help employees become healthier and more productive, and work-based programs to improve employee health can lower overall health care costs.

The results of a new, in-depth survey of employers into the use of incentives in corporate wellness programs show that smart investment in employee health programs is yielding a return greater than $1 for every dollar spent. The survey, How employers use incentives to keep employees healthy: Perks, programs and peers, will anchor the discussion for a Webinar scheduled for Aug. 11, 2009. The Webinar is sponsored by Health2 Resources, which fielded the survey.

The Webinar will feature Michael J. Thompson, principal in the New York office of PricewaterhouseCoopers, and Katherine H. Capps, president of Health2 Resources. Thompson is an expert on wellness and consumerism, with more than 25 years of experience in health care and employee benefits strategy development, design and implementation. Capps co-authored the Health2 Resources survey report and will bring in-depth insight and analysis to a topic. This is the third year Health2 Resources has fielded a survey on the topic.

“Worksite versus ‘doc-site’ preventive and primary care is a trend we are seeing,” Capps said. “More than half of employers we surveyed say they are actively encouraging employees to use primary care. We know that people with a primary care doctor as their usual source of care spend a third less for health care. Employers are trying innovative ways to make primary care more convenient by offering services like on-site flu shots and physicals, or even by having a worksite-based clinic or in-house nurse practitioner.”

The Webinar will address issues and trends surrounding incentive use in worksite health and disease management programs, including how employers use incentives and whether employers believe they’re worth the cost. New trends, such as the use of incentives to encourage employees to seek primary care, will also be explored.

At the CDC’s inaugural conference on obesity control and prevention on Tuesday, Health and Human Resources Secretary Katherine Sebelius said that obesity has become both more costly and more deadly in recent years. But the obesity trend, which affects two out of three adults and one of five children in the U.S., can be countered by actively promoting healthy habits.

The Webinar is set for Aug. 11, 2009 from 2 to 3:15 p.m. EST. For more information, to order the report or to register for the Webinar, go to

About Health2 Resources
Founded in 1998, Health2 Resources is full-service communication agency that exclusively serves health care clients. It works closely with local, state and federal policymakers and regulatory agencies to build and improve relationships on behalf of clients, and interfaces with key stakeholders such as health care consultants, board members, investors, suppliers, brokers, insurance agents and national health care thought leaders. Health2 Resources offers an array of services to include media relations, customer relationship management, public relations, corporate communications and other specialty communications services to clients throughout the U.S. Visit Health2 Resources at

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.

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