Monday, June 7, 2010

CELEBip Launches New Face Recognition Technology That Detects Celebrity Rights of Publicity Infringement on the Internet

CELEBip introduces a new proprietary face recognition technology that detects commercial use of celebrity names and images on the Internet and reports detected infringements to agents, managers and publicists.

Oceanside, CA (PRWEB) June 8, 2010 -- CELEBip announces the launch of a new service that combats illegal commercial use of celebrity names and images on the Internet. Before CELEBip, detecting infringements and enforcing rights of publicity on the Internet was virtually impossible. Rights of publicity have been recognized in at least 28 states, including California and New York, and numerous countries around the world. Now, with new “intelligent” face recognition technology, CELEBip detects when a commercial website misappropriates a celebrity name or image as an endorsement of an infringer’s goods and services. After CELEBip confirms and validates the basis for a claim a Detection Report is emailed to the celebrity’s authorized representative. CELEBip’s detection reporting service is free of charge to celebrity agents, managers and publicists. If a celebrity chooses to prosecute, then CELEBip receives a percentage of amounts collected on a reported claim.

CELEBip’s detection reporting service is poised to become the standard of care for agents, managers and publicists who are responsible for their client’s publicity rights.

CELEBip, LLC is located in Oceanside, California and provides worldwide rights of publicity detection, enforcement and collection services.

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